Growing your business means making smart choices, and that definitely includes getting the right technology. Finding the right tech can often feel like a balancing act: you need powerful tools to compete and grow, but you also need to be mindful of your budget. At White Mountain IT Services, serving businesses right here in New Hampshire, we help you find that sweet spot where your tech investments truly support your goals without unnecessary costs.
Everyone relies heavily on software. From operating systems, to Internet browsers, to applications, software runs the world. For a long time, many software titles were seen as too expensive as you had to purchase the software license (usually a year), the hardware to run it from, and additional hardware to disseminate it. Nowadays, there is a better option: Software-as-a-Service.
Dealing with downtime is a very expensive and frustrating problem for any business. When we say “downtime,” we’re referring to periods when critical systems, processes, or equipment are not functioning properly. This month, we examine the negative impacts of downtime and what you can do about it.
Generating and capitalizing on digital leads is crucial for business success. A well-thought-out strategy to attract leads through websites, emails, and social media can significantly enhance a company’s ability to create a good customer experience and grow its business. This month, we’ll examine this element of a business and give you a step-by-step guide to getting the most out of your digital marketing efforts.
Obviously, we won’t tell you to cut down on your cybersecurity. That said, it can be easy to overinvest and overreach if you aren’t careful about what you’re implementing. This phenomenon is known as cybersecurity sprawl, and if not prevented, it can easily have serious consequences for your business. Let’s go into how to avoid this sprawl.